I’m a marketer, TED Talk connoisseur, and Swiftie. I read with kids and share brand stories with people who may not be kids. I work fast and furiously with a RBF (resting bliss face) because there’s food at the end of the tunnel.
Before I became Roger Lam the businessman, I was Mr. Lam the assistant kindergarten teacher. I fell in love with marketing because it’s constantly evolving, requires both creativity and strategy, and is actually a lot like education.
If you truly understand your (customer/student), you can develop an amazing (product/lesson plan) and communicate it with a (message/delivery style) that resonates.
My greatest weaknesses are french fries and cardio. My greatest strengths are connecting dots and bridging passions. During my college years, I co-founded a literacy organization, mentored krazy kiddos every week, interned at ed-tech startups, and hosted digital marketing workshops. I continue to practice copywriting, content marketing, and social media management in the education, tech, and food industries.
I graduated from The University of Texas at Austin in May 2018 with a marketing degree and advertising minor. I now work at Frito-Lay’s in-house creative agency, D3 Studios, as a digital marketing analyst. I’m also on the Students Expanding American Literacy (SEAL) non-profit board of directors and will be leading its expansion into North Texas.
I’m always happy to chat over a cup of coffee or queso. And yes, I’m open to freelance work opportunities. Let’s meet and eat!